PR leadership is tough, but can also be very rewarding. Our PR Leadership Series looks at how some of the best in the industry have done it. By Heather Baker.
Every time I meet a new PR agency head, I get to learn something new. Our industry is run by some pretty inspirational and impressive people. So, the next few weeks on the B2B PR Blog will be dedicated to PR leadership. We’ll be running interviews with some of the great PR agency leaders to see how they've got to where they are. Each interview will be accompanied by an hilarious pun, play on words or double entendre based on the consultancy's name. They are:
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The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog was founded by B2B PR specialist Heather Baker, who runs video production and corporate animation agency TopLine Film and digital PR and SEO agency TopLine Comms. The B2B PR Blog takes contributions from sensible industry folk with something interesting to say.
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