Your guide to virtual reality

Posted on: 2016-08-17 in eBooks

Before you attempt virtual reality, make sure you know what you're doing. Luckily there's a quide for that... 

  Virtual reality is taking the world by storm. No longer the stuff of incomprehensible sci-fi movie plots, VR content is now available at almost every turn. Why? Because audiences are loving how they get to interact with it. Simply put, it’s fun. 
And it’s becoming increasingly popular – a 2015 study found that 81% of consumers would tell their friends about their VR experience, and that 79% would seek out additional experiences. And it’s particularly appealing to younger demographics so if you want to reach the youth (or the young at heart) you should definitely consider VR.
But before you jump on the bandwagon and commission a virtual reality agency it’s important to know what you’re getting yourself into. Your average VR project requires a lot of new-fangled equipment, a number of complicated steps, and a coordinated, heroic team effort.
Download the Marketer’s Guide to Virtual Reality to find out how you can use VR to its full potential before calling in the video production agency cavalry. 

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About this blog

The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog was founded by B2B PR specialist Heather Baker, who runs video production and corporate animation agency TopLine Film and digital PR and SEO agency  TopLine Comms. The B2B PR Blog takes contributions from sensible industry folk with something interesting to say.


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