Posted on: 2017-06-28 in OpinionTweet
Act-On CMO Michelle Huff investigates the impact of AI on the marketing industry and what marketers need to do to keep up with the times.
Posted on: 2017-02-14 in OpinionTweet
MWWPR Account Director Devika Mistry explains why B2B PR professionals should on occasion market their content to a broader audience, and how to go about it…
Posted on: 2017-01-11 in OpinionTweet
bodalgo.com's Armin Hierstetter knows what you should do to make your next voiceover perfect...
Posted on: 2016-11-11 in OpinionTweet
Stavros Vichos, Head of Marketing at Access Self Storage explains how you can use PR to boost your SEO strategy...
Posted on: 2016-10-06 in OpinionTweet
Mark Pinnes, Deputy Marketing Director at Flagship Consulting highlights the importance of trust in content marketing...
Posted on: 2016-08-23 in OpinionTweet
It doesn’t wear its heart on its sleeve, and the businesses involved are rarely household names. So creativity is vitally important in B2B PR to generate awareness amongst press, says Sophie Naylor, Managing Director of Franklin Rae.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by B2B PR specialist Heather Baker, founder of TopLine Comms, and inbound marketing, B2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact the B2B PR Blog editorial team via email on [email protected].
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