Posted on: 2017-11-16 in OpinionTweet
Sam Holzman, Content Marketing Specialist at ZoomInfo explains how to put together a data-driven PR strategy...
Posted on: 2017-10-12 in OpinionTweet
Sylvia Laws, Managing Director, Technical Associates Group provides advice on how to get influencers to share your content.
Posted on: 2017-09-19 in OpinionTweet
Damian Hanson, co-founder of cloud-based telephony system for agencies, CircleLoop, discusses the need for the PR industry to become more flexible, and how cloud technology can help facilitate this.
Posted on: 2017-07-24 in OpinionTweet
Big Ideas Machine Director, James Kaye, investigates the current state of B2B PR and comments on the way forward...
Posted on: 2017-06-28 in OpinionTweet
Act-On CMO Michelle Huff investigates the impact of AI on the marketing industry and what marketers need to do to keep up with the times.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog was founded by B2B PR specialist Heather Baker, who runs video production and corporate animation agency TopLine Film and digital PR and SEO agency TopLine Comms. The B2B PR Blog takes contributions from sensible industry folk with something interesting to say.
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