Posted on: 2016-12-05 in Opinion
TweetJacki Vause, CEO at Dimoso discusses listicles as a handy tool for B2B PR.
Posted on: 2016-11-11 in Opinion
TweetStavros Vichos, Head of Marketing at Access Self Storage explains how you can use PR to boost your SEO strategy...
Posted on: 2016-10-06 in Opinion
TweetMark Pinnes, Deputy Marketing Director at Flagship Consulting highlights the importance of trust in content marketing...
Posted on: 2016-09-22
TweetWe’re proud to announce that The B2B PR Blog has won the Best Agency Blog Award at this year’s UK Agency Awards. (Again!)
Posted on: 2016-09-08 in Opinion
TweetMeasuring PR effectiveness involves much more than simply marking time, says Guy Corbet...
Posted on: 2016-08-23 in Opinion
TweetIt doesn’t wear its heart on its sleeve, and the businesses involved are rarely household names. So creativity is vitally important in B2B PR to generate awareness amongst press, says Sophie Naylor, Managing Director of Franklin Rae.
Posted on: 2016-08-17 in eBooks
TweetBefore you attempt virtual reality, make sure you know what you're doing. Luckily there's a quide for that...
Posted on: 2016-07-21 in Opinion
TweetTim Bond, Group Head of PR at the DMA urges the next generation of PR professionals to stop relying solely on email communication...
Posted on: 2016-06-30 in Opinion
TweetIf you’re serious about getting media coverage, you need to take a much more creative approach than simply sending a press release, says journalist and PR coach Janet Murray...
Posted on: 2016-06-22 in Opinion
TweetJargon PR’s Lilian Smit calls on the industry to keep being creative.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by B2B PR specialist Heather Baker, founder TopLine Comms, an inbound marketing, B2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact the B2B PR Blog editorial team via email on [email protected].
Keen on targeting the PR community? Learn about sponsorship opportunities here.
Enter your email address to receive our blog feed: