57 things I’ve learned about running an agency
Posted on: 2015-10-12 in Opinion
TweetOver seven years in the PR and comms game, B2B PR Blog editor Heather Baker has seen things you wouldn't believe. The hard bit was cutting this down to just 57...
B2B PR Specialists wanted dead or alive!
Posted on: 2015-10-05 in Resources
TweetAre you a B2B PR specialist? Then we want you!
Thought Leadership and B2B PR
Posted on: 2015-07-06 in How To
TweetPaul Lindsell of MindMetre Research goes spelunking in the caves of B2B thought leadership.
A Journalist's View of Marketing and PR
Posted on: 2015-06-19 in Opinion | Tagged: b2bpr comms journalism marketing pr
TweetGail Downey, Media Director at Onyx PR, provides a journalist's perspective on the difference between Marketing and PR.
What makes a great PR or marketing graduate?
Posted on: 2015-05-29 in Opinion | Tagged: b2b pr graduate jobs graduates marketing pr recruiting
TweetNick Church, digital marketing executive at leading graduate recruitment agency Give A Grad A Go, shares his top tips for spotting a great PR and marketing graduate.
Wanted! Media Relations Specialist
Posted on: 2015-03-31
TweetTopLine Comms needs a media relations specialist to revolutionise our approach to dealing with the media. Could it be you?
Review: The Reputation Playbook
Posted on: 2015-02-26 in Opinion | Tagged: book review pr reputation reputation management
TweetB2B PR Blog Editor Heather Baker (@TopLineFounder) reviews one of 2014's must-read business books.
The calendar every Fintech Boomer needs to have
Posted on: 2015-01-13
TweetDownload the 2015 Fintech calendar - your essential guide to the events every Fintech star should be attending in 2015.
Introducing The Fintech Little Black Book
Posted on: 2014-12-03
TweetAre you interested in Fintech? If so, we have just what you’re looking for: a free A-Z guide to the movers and shakers on the Fintech scene.
PR case study: How F-Secure cashed in on your thirst for Wi-Fi
Posted on: 2014-11-12 | Tagged: b2b pr case study case study pr case study
TweetYou can get away with a lot if your campaign is relevant to your target audience, says Lauren Mason (@laurenkmason), content marketing specialist at TopLine Comms, in this month’s PR case study.
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About this blog
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by B2B PR specialist Heather Baker, founder TopLine Comms, an inbound marketing, B2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact the B2B PR Blog editorial team via email on [email protected].
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