Posted on: 2012-08-13 in Steaming Barrel | Tagged: b2b pr pr jobs
Tweet@TopLineFounder despairs at the quality of applications to an internship role.
Posted on: 2012-08-07 in Resources | Tagged: b2b pr us election usa
TweetBy @TopLineFounder
Posted on: 2012-08-02 in Resources | Tagged: b2b pr pr in america us pr agency
TweetOur first B2B PR country focus will be on the USA
Posted on: 2012-07-16 in Opinion | Tagged: b2b pr pr and advertising
TweetBy Heather Baker, @TopLineFounder
Posted on: 2012-07-11 in Examples | Tagged: b2b pr b2b pr case study case study graydon weber shandwick
TweetRecent work by Weber Shandwick, on behalf of their client Graydon UK, took the financial woes of small businesses to the UK’s business leaders. Compiled by @jimbeckham.
Posted on: 2012-06-28 in Examples | Tagged: b2b pr case study zycko
TweetBy Niamh Kinsella of TopLine Communications @minteressant
Posted on: 2012-06-26 in How To | Tagged: b2b pr channel channel pr var
TweetBy Heather Baker, @TopLineFounder
Posted on: 2012-06-25 in How To | Tagged: b2b pr channel pr distributor technology pr var vendor
TweetAny series on channel communications needs to start with an overview of the channel. Heather Baker, whose B2B communications consultancy was recently nominated for CRN’s Channel Marketing Agency of the Year Award, provides an intro to the channel for people in PR.
Posted on: 2012-06-22 in How To | Tagged: b2b pr embargo press release
TweetCharlotte Ward, TopLine Communications, @Charloot explains the concept of a press release embargo.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by B2B PR specialist Heather Baker, founder of TopLine Comms, an inbound marketing, B2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact the B2B PR Blog editorial team via email on [email protected].
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