Tagged: pr
Creating Topical Relevance in Digital PR
Posted on: 2018-10-22 in Opinion | Tagged: b2b marketing b2b pr digital marketing digital pr digital pr lessons pr
TweetLaura Hampton, Head of Marketing & PR at multi-award winning digital agency Impression shares lessons in relevance to guide digital PR strategies.
A Journalist's View of Marketing and PR
Posted on: 2015-06-19 in Opinion | Tagged: b2bpr comms journalism marketing pr
TweetGail Downey, Media Director at Onyx PR, provides a journalist's perspective on the difference between Marketing and PR.
What makes a great PR or marketing graduate?
Posted on: 2015-05-29 in Opinion | Tagged: b2b pr graduate jobs graduates marketing pr recruiting
TweetNick Church, digital marketing executive at leading graduate recruitment agency Give A Grad A Go, shares his top tips for spotting a great PR and marketing graduate.
Review: The Reputation Playbook
Posted on: 2015-02-26 in Opinion | Tagged: book review pr reputation reputation management
TweetB2B PR Blog Editor Heather Baker (@TopLineFounder) reviews one of 2014's must-read business books.
Why press release newswires are a waste of money
Posted on: 2014-02-19 in Opinion | Tagged: pr value of newswires
TweetIn an exclusive extract from his new book, The PR Masterclass, former journalist Alex Singleton explains why pay-for newswires deliver bad results.
B2B PR Blog Nespresso Competition
Posted on: 2012-11-23 in Resources | Tagged: b2b competition nespresso pr
TweetTo celebrate six months of getting under the skin of B2B PR we’re giving away a Nespresso Machine and capsules worth £300!
The American PR industry
Posted on: 2012-08-17 in Resources | Tagged: b2b pr digital wars newseum paul roetzer pr prsa usa
TweetSummary of all our posts on the US PR industry
An interview with Jo Faragher
Posted on: 2012-05-31 in Resources | Tagged: ft jo faragher journalist interview personnel today pitching journalists pr public relations the times
TweetI had a quick catch-up with Jo Faragher (@faraghrobertson) to talk about her writing and to get her thoughts on the dos and don’ts of PR pitching.
How to build lasting relationships with journalists
Posted on: 2012-05-14 in How To | Tagged: how to pitch a journalist journalist relations media relations pr
TweetIt's not what you think!
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About this blog
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog was founded by B2B PR specialist Heather Baker, who runs video production and corporate animation agency TopLine Film and digital PR and SEO agency TopLine Comms. The B2B PR Blog takes contributions from sensible industry folk with something interesting to say.
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