Our submission guidelines


Thanks for your interest in contributing to the B2B PR Blog, where you’ll be able to display your Twitter handle and a link to your website.


In return, we ask for content that is


  • Original
  • Educational / informative rather than salesy
  • Simple to read
  • Grammatically correct


Please submit all B2B case studies according to the following format:


  • The challenge / objectives (max 200 words)
  • The campaign (max 400 words)
  • The results (max 400 words)
  • Image


If you’re conducting a journalist interview:


  • Confirm that the journalist writes about B2B issues.
  • Follow the format (in terms of the questions asked) – use our other journalist interviews for reference.
  • Provide your name, Twitter handle and web address
  • Secure approval from the journalist
  • Submit the final interview as an MS Word attachment, and copy the journalist in to the submission email so that we can confirm they are happy for it to be published.

We have yet to develop our format for country overviews, so if you have any ideas, please get in touch on editorATb2bprblog.com. We’re also always interested in ideas for other guest posts, so keep ‘em flowing.





UK Agency Awards Winner 2016

About this blog


The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by B2B PR specialist Heather Baker, founder of TopLine Comms, and inbound marketingB2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact the B2B PR Blog editorial team via email on [email protected].


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